Since the COVID-19 pandemic has taken hold, more and more people are spending an increased amount of time online. With forced isolation, more people have been turning to social media to keep up with friends, connect with people, and foster a sense of community. There's no doubt about it: as social media usage has grown, TikTok has become one of the most popular apps and social media platforms out there today.
TikTok is a platform on which users share short videos—and can even respond to other users' videos directly with their own videos. TikTok has particularly caught on with Gen Z—but its popularity is growing, and its audience is becoming more varied. Research shows that TikTok has nearly tripled since 2018, and experts at App Annie expect the app to have at least 1.2 billion users by the end of this year.
As Tik Tok has skyrocketed, so has discussion (and concerns) about the safety of the app. TikTok is an app developed in China (now with shared ownership between the U.S. and Chinese owners), and in 2020, fears arose that potential malicious actors in China were using the app as spyware, gathering information about U.S. users or other users across the globe.
While most of those fears have been debunked (experts at Business Insider call TikTok "relatively safe"), and TikTok is still an app that is as popular as ever, people should consider security when they use the app—and they should also speak to their children about how to use the app safely. Security risks still abound when using TikTok, just as they do when an individual accesses any messaging or content sharing app on a mobile device.
If you use TikTok regularly or you have kids that love to use TikTok, read on. Here are 10 security tips for you as an adult user and 10 security tips for your kids, so you can ensure that everyone stays safe while they use the app.
If you want to keep your family safe while they are online, whether they are making lighthearted videos on TikTok, doing remote schoolwork, exchanging emails with friends, playing video games, and more, you want to ensure you rely on a robust and trustworthy security solution. For the best security available today, choose products from Kaspersky. Kaspersky has a wide range of security products that can help keep your information and data safe, no matter who's using the computer and which social media apps they're using to connect.
Here are some recommended products that your family can count on for Internet safety: